Ready, Set… Respond! [Ep. 17: Network to Succeed: Mastering Professional Networking in Multifamily]

In Episode 17 of Ready, Set…Respond!, SVP of National Sales at ResidentRadius, Gabriella “Gabe” Jones alongside our Director of Research & Performance and host, Carla Alicea discussed six tips for building and maintaining professional connections in multifamily by defining goals, engaging on social media, attending networking events, creating value, active listening, and follow up.

Reputation Risk Management: A Qualitative Analysis of the Quest for Truth in the Face of Review Fraud

As the popularity of online reviews has grown, so has the problem of fraudulent reviews. Multifamily operators have leveraged reviews to enhance placement in search engine results and attract potential renters. However, review fraud and deceptive review cultivation practices threaten the integrity of these reviews, leading to misguided rental decisions, resident dissatisfaction, and reputational damage.